Thousand-year-old forests from the ice age and islands with white sand beaches, turquoise waters, cactus flora and fauna of penguins, whales, dolphins and numerous seabirds, coexist in front of pyramidal mountains full of minerals, precious stones, snow and magnetism, creating ancient rivers, valleys and magical human settlements that inspired the creation of amazing cultural treasures and the foundation of the oldest city in the coast of Chile, La Serena. The art of the Diaguitas, the legacy of the Incas, the origins of Chilean wine and pisco, the literature of Gabriela Mistral, the astronomical observatories and its exploration of the universe together with its mystical and esoteric travelers and inhabitants have given life to Coquimbo, the Region of Richness.